Mars Middle East Africa has partnered with Anghami to support and celebrate women who are passionate to pave their own paths. This year, they have launched #WeChoose, a regional Galaxy Chocolate anthem made by Arab women for Arab women.
#WeChoose has been launched by Galaxy Chocolate, on the heels of the success of #IChoose in 2021, a campaign that urged Arab women to believe in themselves and take pride in their journeys. #Wechoose continues to encourage women to pursue their pleasure and unlock their full potential, however this time, it gathers women from all across the Middle East region to be the voice of the brand.
The anthem has been directed by acclaimed music video director Ang
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