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A marketer’s confession (updated): Why AI is making me ditch the entire agency model

ICOM

ICOM appoints sweetwater CEO Steven Hetzer to its board alongside global industry leaders

5th Element's Raghav Gulati shares how MCP is here to give strategists back the bandwidth for the work they were actually hired to do.

MCP: Your best media strategist that doesn’t sleep and doesn’t burn out

F-PACE

Home of Performance creates bespoke identity for final F-PACE launch

FEATURED

AI and

A marketer’s confession (updated): Why AI is making me ditch the entire agency model

ICOM

ICOM appoints sweetwater CEO Steven Hetzer to its board alongside global industry leaders

5th Element's Raghav Gulati shares how MCP is here to give strategists back the bandwidth for the work they were actually hired to do.

MCP: Your best media strategist that doesn’t sleep and doesn’t burn out

F-PACE

Home of Performance creates bespoke identity for final F-PACE launch

BETA

TBWA\RAAD’s BETA event explores AI, commerce and the future of marketing

McLaren StickyGinger

StickyGinger wins PR mandate for McLaren Middle East, Africa & India

Brett Lee Play971

Play971 welcomes cricket legend Brett Lee as first brand ambassador

Ooredoo Palestine

Ooredoo Palestine picks Adpro& Group as creative and media partner