Advertising Creative Digital Digital Featured Marketing Media Social The Work

posted on Oct. 10, 2025 at 4:14 pmOct 13, 2025

Find Your Tarek: talabat #GetTarekToGoPro shows how it delivers value in daily life

posted on Oct. 10, 2025 at 4:14 pmOct 13, 2025

The talabat campaign in the UAE and Bahrain was rolled out across OOH, radio placements, digital paid media, social media, influencer collaborations, CRM and in-app communications.

talabat

Talabat has launched its latest #GetTarekToGoPro comprehensive 360-degree campaign across the UAE and Bahrain, to elevate talabat pro from a functional subscription into a lifestyle product that delivers meaningful everyday value.

The rollout included out-of-home advertising across high-traffic areas, radio placements that brought humour and storytelling into listeners’ daily routines, and digital paid media to maintain strong visibility.

Early bird tickets to the Campaign Saudi Briefing: Media and Marketing are now on sale. Get yours now for access to conversations with key stakeholders across governmental entities, brands and agencies in Saudi Arabia.

The campaign also cam

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.

Tags:#GetTarekToGoPro Black Rhino CRM digital paid media functional subscription humour in-app communications influencer collaborations lifestyle product Memac Ogilvy Ogilvy OOH Out-of-home advertising radio placements social media storytelling Talabat talabat pro Tamer Shaaban UM UM MENAT value visibility

the authorAnup Oommen

Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.