Ink Worldwide, a member of Omada, has announced its latest appointment as the media representative for Zawya by Refinitiv Middle East, a London Stock Exchange Group (LSEG) business and financial markets data and infrastructure providers.
Performance-based digital marketing and e-commerce advertising company Omada’s Group CEO and founder of Ink worldwide, Patrick Samaha said: “Our main goal is to grow together, ink’s role under the Omada’s umbrella will be focusing on taking this relationship forward and to new heights. Zawya’s penetration and trusted content, will be a great addition to all business’s.”
According to a release, Ink worldwide’s appointment as the Zawya media representative will enable it to tap into a unique supply with millions of professionals from the United Arab Emirates, Saudi Arabia, Egypt and the rest of the Middle East and North Africa (MENA) markets. Zawya provides financial and business news across a wide range of industries and sectors including real estate, construction, energy, banking, tourism, technology, aviation, healthcare, logistics and education, among others.
Hassan Ali, head of knowledge solutions EMEA at London Stock Exchange Group, said: “We are excited to have Ink worldwide representing us in the region, The team’s innovative approach to our media and content solutions is what a strong brand like Zawya is all about.”
