The World’s Coolest Winter campaign announced the successful completion of the Warm Winter initiative, by achieving its target after collecting donations worth over US$11 million allocated to more than 110,000 families in the Arab region and Africa, enabling them to overcome the harsh winter cold and secure their basic needs.
The successful campaign hosted by Hassan Suleiman “AboFlah” and organized by The Mohammed bin Rashid Al Maktoum Global Initiatives (MBRGI), in partnership with the United Nations High Commissioner for Refugees (UNHCR) and the Food Banking Regional Network
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