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Unilever MENA calls for collective action as it’s revealed that 54% of consumers are keen to purchase more sustainably

The Unilever Sustainable Living Plan (USLP) is the company’s blueprint for decoupling its environmental footprint from its growth while increasing its positive social impact and aims to drive sustainable change via its brands, innovation, sourcing and operations.

During an industry forum held today, it was revealed by Unilever that 54% of consumers are keen to purchase products more sustainably, according to its global study*. The forum, which was hosted by global consumer goods organization, Unilever, aims to draw regional focus to the global issue of sustainability in order to build a truly environmentally responsible future for the Middle East.

In its 6th year, the Unilever Sustainable Living Plan’s (USLP) 2018 focus was on plastic waste and sustainable packaging in a bid to drive collective efforts towards meeting the UAE Vision 2021 and the UNs Sustainable Development Goals (SDGs), with a focus on SDG goal 12 – ‘sustainable consumptio


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