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The MENA Power List 2024: Data with a heart, by Dani Richa

by Dani Richa, Chairman, BBDO Europe, Middle East and Africa

Dani Richa, Chairman, BBDO Europe, Middle East and Africa
TITLE: Chairman, BBDO Europe, Middle East and Africa
YEARS IN THE ROLE: 14 years. Chairman, BBDO Europe since 2023
YEARS IN THE INDUSTRY: 36 years
YEARS IN THE MIDDLE EAST REGION: 36 years
OTHER ROLES: Director Omnicom Europe Limited; Director, BBDO Worldwide; Non-Executive Chairman, OMG MENA; Chairman and CEO, Impact BBDO Group of Companies MENA: Porter Novelli, FleishmanHillard ME, Proximity, DDB UAE

POWER ESSAY: Data with a heart – building human connections in the MENA region’s marketing revolution, by Dani Richa
The MENA region, with its emphasi


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