TBWA\RAAD has announced the promotion of Alex Pineda to the role of executive creative director, as the agency continues to grow its creative unit.
Pineda, who has been part of the company for more than 7 years and previously held the role of creative director, will be co-leading the agency’s creative workforce and output with executive creative director Jim Robbins, appointed earlier this year.
Born in Bogotá, Colombia, Alex Pineda holds a master’s degree in ‘Creativity and Strategic Management of Advertising’ from the European Institute of Design in Barcelona and a certificate in Advertising Management and Graphic Design from the Jorge Tadeo Lozano University of Bogotá, Colomb
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