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sports streaming in mena by Somair

The exciting – but complex – future of sports streaming in MENA

Sadia What's Good Campaign

Sadia gets modern mums grooving in ‘What’s Good’ campaign

Netflix

Why the Netflix ‘game changer’ news has marketers buzzing

MMS launches ad platform for Shahid

Asharq news launches breakthrough vertical streaming across digital platforms

Discovery Inc. partners with STARZPLAY to launch global product discovery+ in MENA

Video entertainment ad-spend will achieve stability this year despite pandemic

The Digital Essays 2019: The future of Video On Demand by Aakriti Sharma, Wavemaker.

Weyyak goes SVOD

THE WORK

Heinz Ketchup

Heinz Ketchup Zero sees market share rise with talking fridge activation

Emirates Development Bank Livingroom documentary

Advertising Creative Featured Marketing The WorkDec 4, 2025

Shantelle Nagarajan

‘Every dirham tells a story’ in Emirates Development Bank’s docu-film

FCB, Intuit Quickbooks campaign celebrates power of humans and AI

Advertising Creative Digital Featured Marketing Media The WorkDec 3, 2025

FCB, Intuit Quickbooks campaign celebrates power of humans and AI

Doux Chicken Hashtag Contatious

Advertising Creative Digital Featured Marketing Media The WorkNov 28, 2025

Saudi Arabia’s Doux, Contatious launch AI-powered campaign

Indian Motorcycle

Advertising Creative Featured Marketing The WorkNov 28, 2025

Shantelle Nagarajan

Indian Motorcycle KSA, Al Jazirah Vehicles teach bikers a new language for prostate cancer awareness

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Snap Case Study – Level SHoes

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