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Latest
- Agency of the Year
- Appointments
- Brands Focus
- Industry Forum
- Jobs
- Media
- News
- Opinion
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- PR
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- Special Features
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Jordan Tourism Board FP7 McCANN UAE Dubai Initiative MENAT account win

Jordan Tourism Board appoints FP7 McCANN UAE and Initiative MENAT for creative and media

FP7 McCANN International Andys Awards McDonalds UAE

FP7 McCANN secures MENA region’s only International ANDY Awards win

Selected jurors from the MENA region for The Cannes Lions Awards 2026.

Cannes Lions picks 26 jurors from the MENA region for 2026 awards

Cynthia Sarkis, Regional Head of Creative Hub, FP7 McCANN MENAT

FP7 McCANN MENAT promotes Cynthia Sarkis to Regional Head of Creative Hub

From left. Saadi Alkouatli, Executive Creative Director, and Rawad Eldahouk, Head of Strategy, FP7 McCANN Riyadh.

FP7 McCANN Riyadh appoints ECD, Head of Strategy

Nick Salter, Regional Head of Strategy, FP7 McCann MENAT.

FP7 McCann promotes Nick Salter to Regional Head of Strategy

Mobily

Mobily marks 20 years with new brand platform and positioning

From left, James Dutton, Chief Product Officer, UM MENAT; Steve Plimsoll, Chief Strategy Officer and Acting Chief Marketing Officer, HUMAIN; Kiran Jay Haslam, Chief Marketing Officer, Diriyah Company; Tony Yammine, Head of Telco, Media, Government, Financial Services and Real Estate, TikTok; and Mohammad Mannaa, CEO, UM KSA.

Campaign Saudi Briefing: Leaders discuss transparency, AI tools, content and culture

Marketing Game Changers 2025 Jury

Marketing Game Changers Awards 2025: Full jury line-up announced

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THE WORK

Yango

Yango Group, Oo La Lab host YASMINA perfume workshop

DAMAC Emirati

Advertising Creative Featured Marketing The WorkJun 22, 2026

Shantelle Nagarajan

Emirati talents power DAMAC brand film ‘For the Love of Our Nation’

Porsche Cayenne The Black Mambas 1

Advertising Creative Digital Featured Marketing Media Social The Work VideoJun 19, 2026

Porsche MEA, The Romans honour, support The Black Mambas and rhino conservation

L'Oréal Paris used immersive experiences to launch their new product reflecting how Saudi Arabia's consumers are engaging with brands.

Featured Marketing The WorkJun 18, 2026

Why L’Oréal Paris chose experiences over traditional beauty launches in Saudi Arabia

House of Porsche returns with a wellness-led experience rooted in culture, community and local creative collaboration.

Featured Marketing The WorkJun 18, 2026

How House of Porsche evolved into a community platform, attracting 20,000+ guests

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