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741
Pepsico’s Shelbaya on ‘conversations’ that connect with consumers at Formula 1
447
Interview: Pinterest’s CRO on the sweet spot in the platform’s social commerce success
560
From big screens to buying screens: Mapping the cross-device funnel
576
The ‘elevator pitch’ for an underrated growth engine in the Middle East
1.75K
Samsung MENA appoints Publicis Groupe and dentsu in dual-agency media model
675
The patience premium: Why great brands grow slowly, then suddenly
720
The CMO’s next act: From marketing to momentum
955
TBWA\RAAD appoints Hadi Abou Khzam as MD for its flagship automotive hub
765
Organisational alignment for long-term brand growth
1
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6
7
8
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