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Shamal Omnicom

Shamal Holding appoints Omnicom as integrated marketing and communications partner

Fouad Bou Mansour, CEO - MENAT, Burson

Burson picks Fouad Bou Mansour as CEO for Middle East, North Africa and Turkey

Claire Lawson, Managing Director, Impact Porter Novelli - IPN - on client experiences and PR

Is data the real powerhouse behind modern PR?

OceanQuest

OceanQuest picks Impact BBDO Group as integrated communications partner

SEVEN IPN

Saudi Entertainment Ventures picks IPN as communications partner

Claire Lawson, Managing Director, Impact Porter Novelli - IPN - on client experiences and PR

Why PR agencies need better CX – client experience – as a competitive edge

Claire Lawson, Managing Director, Impact Porter Novelli - IPN - on client experiences and PR

Why the pitch process needs to change in the age of AI

IKEA: ‘Will you marry me with a Vallen Key’

My Stuff vs Our Stuff: Al-Futtaim IKEA helps couples who have disagreements over furniture

THE WORK

Heinz Ketchup

Heinz Ketchup Zero sees market share rise with talking fridge activation

Emirates Development Bank Livingroom documentary

Advertising Creative Featured Marketing The WorkDec 4, 2025

Shantelle Nagarajan

‘Every dirham tells a story’ in Emirates Development Bank’s docu-film

FCB, Intuit Quickbooks campaign celebrates power of humans and AI

Advertising Creative Digital Featured Marketing Media The WorkDec 3, 2025

FCB, Intuit Quickbooks campaign celebrates power of humans and AI

Doux Chicken Hashtag Contatious

Advertising Creative Digital Featured Marketing Media The WorkNov 28, 2025

Saudi Arabia’s Doux, Contatious launch AI-powered campaign

Indian Motorcycle

Advertising Creative Featured Marketing The WorkNov 28, 2025

Shantelle Nagarajan

Indian Motorcycle KSA, Al Jazirah Vehicles teach bikers a new language for prostate cancer awareness

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