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Sofia SerranoOct 10, 2021

Your playbook to get into the Saudi market (without fumbling), by Extend’s Ghassan Kassabji

Sofia SerranoJun 8, 2021

Industry snapshot: Ghassan Kassabji, Extend

Campaign StaffAug 4, 2010

Hard luck BB users

THE WORK

McDonald’s reimagines the golden arches into ‘Swings’

Digital Featured The Work Video Video & AudioJul 5, 2022

Puma’s ‘With You Everywhere’ in Saudi focused campaign

Digital Featured Media Social Media The WorkJul 5, 2022

MENA artists featured on Mastercard’s first album

Commercials Featured Media The WorkJul 4, 2022

Hunger Station depicts a world no one wants to go back to

Anghami Featured Social Media The Work Video Video & AudioJul 1, 2022

VMLY&R Commerce celebrates Jumia through ‘Ten Years With Me’ video

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MOST READ

Listen now! Campaign’s 2nd ‘On The Record’ Podcast : AR you ready? Augmented reality and retail

Sofia SerranoNov 23, 2020

Saleh Ghazal promoted to CEO of OMD MENA

Jun 30, 2022

Listen now! Campaign Middle East launches 1st ‘On The Record’ podcast: Ecommerce

Nov 1, 2020

Twitter announces branded likes in KSA

Jun 30, 2022

The year the billboard died – by Proven’s Leandra Meintjes

Jul 1, 2022

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