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Amazon joins forces with MENATech to expand Amazon University Esports to UAE and KSA

Scopernia launches esports consulting service for the Middle East

Serviceplan Group Middle East launches ‘House of Gaming’ division to harness the potential of gaming & esports marketing

KSA Gaming Industry attracts Global Players Webedia Arabia Group finalizes acquisition of SaudiGamer.com

The Gaming opportunity, by Serviceplan’s Natalie Shardan

It’s time for Gaming to respawn the Advertising industry by FP7’s Aysar Joudeh

Digital Essays 2019: let the games begin, by Sarah Soufan, Wavemaker

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Page 3 of 3

THE WORK

STC shifts narrative around the Saudi lost generation

Featured Media The Work VideoNov 15, 2024

Nissan Patrol campaign makes a callback to its heritage

Advertising Creative Featured Marketing The WorkNov 13, 2024

Shantelle Nagarajan

‘Zero-cost’ campaign boosts tourism to Comoros

Advertising Featured News The WorkNov 11, 2024

Shantelle Nagarajan

Bayut showcases real estate agents with TruBroker campaign

Digital Digital Featured The WorkNov 11, 2024

Squatwolf kicks off Dubai store with squat challenges and activations

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