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The Guardians of Social Media UAE

UAE, Vienna agencies join forces to launch The Guardians of Social Media UAE

Socialeyez Salam Telecom

Socialeyez reveals first client in Saudi Arabia with Salam Telecom win

Create

Create reveals social media strategy and content delivery for Eid Al Etihad

Prism Digital wins Turkish Village social media account

Netizency wins McDonald’s UAE social media account

Creating football communities with short video platforms – by Likee’s Gibson Yeun

Hashtag wins Nature Valley social account

Co-creating on social media, by House of Comms’ Deepti Chadalavada

Havas Middle East wins social media of Coty beauty brands in the GCC

THE WORK

Media City Qatar’s WSJ print campaign delivers four in five ad recall

In its latest campaign, Starbucks highlights how the brands isn't just serving coffee, but capturing the essence of modern Ramadan nights.

Advertising Creative Digital Featured Marketing Media Partner content The WorkMar 27, 2025

Starbucks ‘Keeps the Gathering Flowing’ in community-first Ramadan campaign

Fawazeer Ramadan

Advertising Creative Featured The WorkMar 26, 2025

Shantelle Nagarajan

Hilton nods to nostalgic ‘Fawazeer Ramadan’ in four-part campaign

Jeep Dina Zahran

Advertising Digital Digital Featured Social The WorkMar 26, 2025

Jeep reveals custom collab with Dina Zahran for mother’s day

Porsche David Guetta

Advertising Creative Digital Editors' Picks Featured Marketing Media The WorkMar 25, 2025

David Guetta electrifies Porsche EV campaign at MBR Solar Park

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Snap Case Study – Level SHoes

Case Study: Level Shoes Sets CAPI and Sees 19% Improvement in App Measured ROAS

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Mar 21, 2025

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Mar 25, 2025

Do consumers trust brands’ purpose-driven goals?

Nov 20, 2024

Carlsberg taps M&C Saatchi Middle East for strategic and creative services

Nov 27, 2024

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