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Global women in PR Annual Index highlights factors affecting gender equality in the PR and communications industry

THE WORK

Taj Misr Developments

Ramadan TVCs show why Taj Misr Developments is not joking about its projects

Zindagi Ko Yas Bol Zindagi Na Milegi Dobara sequel

Advertising Creative Digital Editors' Picks Featured Marketing Media The WorkApr 7, 2025

Zindagi Na Milegi Dobara sequel? Miral ads make the case with 1.5 billion views

Digital Featured Media The WorkApr 2, 2025

OMO brings laundry to the gaming world with Roblox activation

Digital Featured Media The WorkMar 28, 2025

e& explores hyper-personalisation in airport advertising

Binance Ramadan

Advertising Creative Featured The WorkMar 28, 2025

Shantelle Nagarajan

Binance brings crypto to the backgammon board this Ramadan

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Snap Case Study – Level SHoes

Case Study: Level Shoes Sets CAPI and Sees 19% Improvement in App Measured ROAS

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