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From left, Ali Rez, Chief Creative Officer, Impact BBDO; Akanksha Goel, Founder, Socialize; Gush Mundae, Founder and CEO, Bulletproof Design

D&AD picks three Jury Presidents from the Middle East region

From left, Akanksha Goel, Regional Lead Middle East and India, and Toby Southgate, Global CEO, We Are Social

We Are Social unifies global identity with Socialize rebrand in the Middle East

$Leaders from Arabian Automobiles Company, Petromin Corporation, TBWA\RAAD, Socialize/We Are Social and Cicero & Bernay explore how AI influencers are shaping a new era of authentic and relatable marketing.$

Do AI influencers resonate?

Starbucks appoints We Are Social as EMEA strategic and creative agency

We Are Social promotes key members to regional leads

THE WORK

Al Ain Farms

Al Ain Farms collaborates with Mariaam Al Obeidli for UAE National Day campaign

Heinz Ketchup

Advertising Creative Featured Marketing PR The WorkDec 4, 2025

Shantelle Nagarajan

Heinz Ketchup Zero sees market share rise with talking fridge activation

Emirates Development Bank Livingroom documentary

Advertising Creative Featured Marketing The WorkDec 4, 2025

Shantelle Nagarajan

‘Every dirham tells a story’ in Emirates Development Bank’s docu-film

FCB, Intuit Quickbooks campaign celebrates power of humans and AI

Advertising Creative Digital Featured Marketing Media The WorkDec 3, 2025

FCB, Intuit Quickbooks campaign celebrates power of humans and AI

Doux Chicken Hashtag Contatious

Advertising Creative Digital Featured Marketing Media The WorkNov 28, 2025

Saudi Arabia’s Doux, Contatious launch AI-powered campaign

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