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Stagwell expands MENA footprint with Create. Group acquisition

Create. Group provides digital strategies that empowers clients such as the Department of Culture and Tourism - Abu Dhabi (DCT Abu Dhabi), Dubai Department of Economy and Tourism (DET), Sony Pictures, Volkswagen Middle East, COP29, Saudi Arabia’s Public Investment Fund (PIF) and NEOM.

Create. Group’s leadership team, Dia Hassan, Matthew Richardson and Tom Otton.
NASDAQ-listed  global marketing and communications group Stagwell has entered into an agreement to acquire Create. Group, a strategic digital communications group in the Middle East.
Create. Group will join Stagwell’s Code and Theory Network, which is designed to partner with businesses to navigate the complexity of changing consumer behaviors, emerging technologies and AI.
Create. Group is Stagwell’s eleventh acquisition of 2024, following UNICEPTA (Germany), Consulum (MENA), LEADERS (MENA), Business Traveller (Global), BERA (U.S.), Luxine R


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