Mark Penn, Chairman and CEO, Stagwell.Over the past 12 months, top headlines in the global brand and marketing industry have revolved around massive mergers, C-suite churn, cut-throat competition and global accounts awarded – and lost. All of this was amidst trade and tariff tensions, geopolitical undercurrents and inflationary pressures, highlighting an inflection point in the advertising landscape.
Few holding companies and networks have held their own and sailed smoothly over the stormy seas, and fewer leaders have remained optimistic and bullish on growth.
Finding one that ticked both those boxes, Campaign Middle East sat down with Mark Penn, Chairman and CEO of Stagwell – a NASDAQ-listed holding company with more than 13,00
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