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posted on May. 19, 2025 at 10:00 amMay 19, 2025

Sobha Realty, ANC Advertising Agency reveal brand film for ONE Sobha app

posted on May. 19, 2025 at 10:00 amMay 19, 2025

Saving residents’ time and efforts, the ONE Sobha app allows customers to book amenities, request services, and manage guest access.

One Sobha app Sobha Realty

Sobha Realty, a leading global luxury real estate developer, has launched its a brand film for its ONE Sobha app, which is an all-in-one digital platform designed to elevate every stage of the customer journey.

With creative visuals and a narrative focusing on craftsmanship and convenience, the film directed by renowned photographer and artist Tejal Patni and developed in collaboration with ANC Advertising Agency, showcases the brand’s vision of combining modern technology with a human touch.

Ashish Parakh, Group Chief Sales and Marketing Officer of Sobha Realty, said, “At Sobha Realty, we’ve always believed that true luxury is in the details. The ONE Sobha App is a natural evolution

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Tags:Advertising amenities ANC Advertising Agency Apple App Store Ashish Parakh Brand Brand experience convenience craftsmanship creative visuals Customer Experience customer-centricity digital channels Google Play guest access luxury living experience marketing narrative request services Sobha Realty Tejal Patni

the authorAnup Oommen

Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.