
Expanding its suite of pioneering Ramadan experiences, Snap Inc. has introduced HAZAR FAZAR — an augmented reality (AR) activation that transports users into the enchanting world of One Thousand and One Nights for Ramadan 2025.
Powered by Magic AI Lenses technology, this immersive experience blends the region’s rich cultural heritage with the interactive possibilities of AR, offering Snapchatters a fresh, engaging way to connect with their favorite brands.
The HAZAR FAZAR journey aims to bring ancient stories to life in a modern digital format. Once users open their Snapchat camera, they can explore brands through a simple tap which activates an exciting transformation. Through this exp
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