Tarek Nasr, CEO of Mintrics
By Tarek Nasr, CEO of Mintrics
Consumers of digital content have redefined the way publishers create, monetise and distribute their video content. The media space is in the middle of a complete shift that will ultimately and completely change viewing habits, mediums and power structures in the content publishing industry. To keep up with the trends, publishers will need to have more detailed metrics, benchmarks, historical data and more in order to understand what retains an audience and what bores them.
We have been watching these trends. There are more than 5 million social videos accounting
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