Based on survey responses from 230 PR and communications professionals across MENA, nine out of ten PR and communications professionals in Middle East and North Africa adopted some form of flexible working in 2022, according to the new PRCA MENA PR and Communications Census.
The data tells a story of an industry growing increasingly comfortable with flexible working.
The most requested arrangements in 2022 were flexible start and finish times (52 per cent), contracted number of hours per week/ ability to accrue time off (30 per cent) and additional holiday (19 per cent). In comparison, less than 50 per cent of respondents used a flexible working arrangement in 2021.
Meanwhile, th
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