Any brand’s priority on Amazon should be to catch the consumer’s attention and make the first impression in just a few seconds, to boost conversion and sales.
Most shoppers consider images on any Product Page to be more important than descriptions and even reviews and consider the images an easier way to understand the product and the story behind the brand before making any purchase.
While written content helps the brand drive more traffic to their product detail page, visual content plays a major role in increasing conversion, therefore, driving more sales.
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