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posted on Jun. 09, 2025 at 8:20 amJun 6, 2025

Noon and Flyby partner to offer mobile DOOH ads on last-mile delivery fleet

posted on Jun. 09, 2025 at 8:20 amJun 6, 2025

Flyby’s Smart Delivery Box will be deployed across noon’s fleet — including noon Minutes and noon Food delivery bikes — turning these moving assets into a data-driven advertising platform.

noon Flyby

E-commerce digital ecosystem noon has partnered with adtech company Flyby to introduce a new mobile digital-out-of-home (DOOH) medium in the last-mile delivery space.

The collaboration brings data-driven, real-time digital advertising to noon’s delivery fleet, giving advertisers new ways to reach consumers on the move.

As part of the rollout, Flyby’s Smart Delivery Box will be deployed across noon’s fleet — including noon Minutes and noon Food delivery bikes — turning these moving assets into a data-driven advertising platform.

Fouad Aoun, GM of New Ventures, noon, said, “We’re constantly seeking innovative ways to bring value to our brands and sellers. Flyby’s Smart Del

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Tags:adtech Cheyenne Kamran data Digital out-of-home E-commerce Flyby Fouad Aoun Insights mobile OOH noon noon ads noon delivery Noon Food Noon Minutes OOH Out-of-home advertising Reach Smart Delivery Boxes targeting

the authorAnup Oommen

Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.