Acorn Strategy CEO Kate Midttun
The Middle East Public Relations Association (MEPRA) released results from their recent survey today, which revealed the top challenges faced by small and medium independent communication agencies in the UAE. The survey polled 30 organisations last month to determine how MEPRA can better support this group.
The survey, which will be run every year to monitor how MEPRA is helping to overcome industry challenges, revealed:
Managing overdue receivables, cashflow, accessing market reports and managing the RFP process were the four top challenges faced by small and medium independent ag
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