The MENA Effie Awards have announced the winners for its 13th edition.
UAE Government Media Office took home the biggest award of the night, the Grand Prix for the campaign ‘The Warmest Winter Livestream’. It also took home nine golds, two silvers and one bronze. Khaled Al Shehhi , executive director of marketing and communication at the Media Office, also collected the Honorary Award of The Year.
He said: “This goes beyond the work and the trophies for campaigns. To deserve it you need to show excellence in strategy, innovation, performance as well as a positive impact on the marketplace. It’s always been my mission to see our region being recognized internationally for its out
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