Episode name – Saudi on a small screen: mobile video in the Kingdom
Snap, the company behind the camera app Snapchat, has teamed up with IPG Mediabrands agency Reprise to launch research into how Saudi consumers use mobile video. Campaign’s editor Austyn Allison is joined by Amr Chehab, head of agency development at Snap, and Stuart Mackay, general manager of Reprise MENA, to discuss what we know about the market and what the research might find out.
Podcast in Anghami –> https://play.anghami.com/episode/1035917733
Podcast in Spotify –> https://open.spotify.com/episode/45iItrBI1ypyhZNXOINckD?si=qP4ZRZFBSG6jaHsq0KuMWw
Podcast in Apple –> https://podcasts.apple.com/gb/podcast/saudi-on-a-small-screen-mobile-video-in-the-kingdom/id1572426288?i=1000547629844
Credits:
Host and script: Austyn Allison, editor, Campaign Middle East
Guests: Amr Chehab, head of agency development at Snap and Stuart Mackay, general manager of Reprise MENA
Editing: Georges ‘Josh’ Rouhana (Anghami) and Sofia Serrano
Production: Sofia Serrano
