Digital-out-of-home (DOOH) platform Lemma is strengthening its presence in the Middle East with an exclusive partnership with Continuum, a specialist media representation firm in the Middle East. The partnership entails, Continuum media driving demand for Lemma’s programmatic DOOH offering across the middle east region while also growing Lemma’s supply strength, with DOOH screen onboarding.
Having successfully scaled businesses in India & SEA, Lemma is now expanding its services in many regions sourcing in demand and supply through global connections via the programmatic platform. Already connected to thousands of screens in the Middle East region, advertisers & marketers can reach d
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