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Leading responsibly – by APCO’s Faten Al Masri

By Faten Al Masri, chief client officer, APCO Worldwide. 

There are no shortcuts to becoming a leader. And there is certainly no silver bullet to becoming an inspirational one. In an interesting role reversal – or call it karma – is that the very people being led who get to decide whether leaders are inspirational or not. 

Without wanting to sound too much like a Marvel superhero mentor, the first step to successful leadership is recognising that you have a responsibility to empower the people around you. That starts by fostering an inclusive culture, an open forum for discussion that encourages cognitive diversity. 

Getting everyone to invest in your end goal is crucial to bringing people tog


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