Kia and The Waste Lab have partnered to raise awareness and mobilise individuals to the global-wide issue of food waste, while guiding them towards practical solutions. The collaboration advocates minimising food waste in the region and transforming it into healthy compost, reducing carbon footprint and bringing the cycle of life full circle.
Kia Corporation partnered with Dubai-based startup, The Waste Lab, have launched a three-stage GCC-based campaign while transforming food waste into healthy compost. The partnership started at the beginning of Ramadan, nudging consumers to rethink their practices and mindset around food wastage.
The Waste Lab is a women-led, impact-driven startup bas
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
