Still from TikTok x Kijami’s ‘TikTok Usefulness’ campaign
TikTok, the popular short-form video platform, has reinforced its position as a platform for learning and discovery through a recent campaign executed in Egypt and Saudi Arabia. The campaign was launched in partnership with the regional agency Kijamii.
The campaign, launched earlier this year, centered on the idea that TikTok is a valuable resource for acquiring practical skills and knowledge. It was divided into two phases: the first focused on establishing TikTok as a versatile platform integrated into daily life, while the second highlighted features that e
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
