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DigitalFeaturedMarketingOpinion

How MarTech transforms the education industry

Romy Palakkal takes a closer look at MarTech in the education sector and explore some of the ways it is transforming the industry.

Trends in our modern world are changing day by day in each and every sector. As the proverb “When you are in Rome, do as Romans do” suggests, we should move on with what’s going on in our world. In this digital era, the importance of marketing and technology is indispensable, and the same is for the education sector too. Education is the cornerstone of personal and societal growth because it equips us with the knowledge, skills, and tools we need to navigate the world around us and pursue our dreams.

Marketing technology, or MarTech, is revolutionising the way businesses reach and engage with their customers. But did you know that MarTech can also have a significant impact on


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