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How MarTech transforms the education industry

MoEngage report: brands see 85% increase in open rate of personalised emails

CleverTap partners with Storyly for real-time personalised user experience

Top trends for consumer brands to watch in 2023 – by MoEngage’s Raviteja Dodda

OOH Industry Snapshot: Hills Advertising’s Sami Al Mufleh

NEha Thomas Creative Zone

Web 3.0: opportunities for next-gen marketing – by Creative Zone’s Neha Thomas

Manja Kurzak, Group Creative Director Experience, Publicis Sapient

Power Essays 2022: The humanity behind smart and predictive experiences – by Publicis Sapient’s Manja Kurzak

ArabyAds’ Mohammad Khartabil

Power Essays 2022: Long-live CPC – by ArabyAds’ Mohammad Khartabil

How much closer can brands get to customers? – by Virgin Mobile’s Rob Beswick

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THE WORK

Adidas evokes the past in Originals brand platform

Advertising Featured The WorkSep 14, 2023

How Babyshop created a song of hope

Brands Featured News The WorkSep 7, 2023

Samsung: the evolution of Back To School campaigns

Featured News The WorkSep 6, 2023

Marketing Mania redesigns brand with ‘order and chaos’

Digital Featured News The WorkSep 4, 2023

Deliveroo launches global brand platform bringing local flavours to life

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Snap Case Study – Level SHoes

Case Study: Level Shoes Sets CAPI and Sees 19% Improvement in App Measured ROAS

WhatsApp Channels set to roll out in UAE and KSA

Sep 13, 2023

Instagram to roll out new “Shared Story” feature

Jun 9, 2023

How Babyshop created a song of hope

Sep 14, 2023

Stick ‘WHO CARES?’ on every marketer’s wall

Sep 14, 2023

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