By Dhiraj Gupta, CTO, co-founder, mFilterIt
In 2021 we will see many activities riding digital for the first time. At the same, consumers will also be hunting for many services and products online. Its an encouraging trend for the entire digital ecosystem as the contribution of digital, not just in advertising but several business functions increase. However, the issue is that many miscreants will try to skim the opportunity and siphon millions through many baits they will throw into the digital ocean.
One of the fundamental weaknesses in the digital ecosystem is that things can be easily replicated and due to very weak to absent legal framework, it is very difficult to effect
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