Hans Zimmer to compose signature brand score: ‘The Sound of VOX Cinemas’

VOX Cinemas, the cinema arm of Majid Al Futtaim, has revealed its collaboration with Academy Award-winning composer Hans Zimmer to compose an exclusive, signature brand score for VOX Cinemas, which will become its sonic brand identity.

Being created with the goal of developing a sound that is synonymous with the brand, this unique score will be featured across multiple touchpoints, including in an upcoming brand campaign, in-cinema experiences, and across customer service interactions, all designed to enhance and elevate the customer journey.

Speaking about his work for VOX Cinemas, legendary composer Hans Zimmer, said. “The Middle East holds a special place in my heart, as does cinema;