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Disregarding DEI could cost Middle East trillions in economic value

A new white paper by Fast Company Middle East and MCN reveals how DEI can drive innovation, unlock trillions in value, and advance the GCC’s vision for equitable, sustainable growth.

DEI

The Middle East Communications Network (MCN) in partnership with Fast Company Middle East will launch a new DEI white paper at Athar Festival 2025, Saudi Arabia’s leading creative marketing festival, held on October 21 and 22 at the JAX District in Diriyah, Riyadh.

The report quantifies how diversity, equity and inclusion (DEI) can directly drive innovation, productivity and sustainable economic growth across the Middle East.

Framed as both an economic catalyst and policy priority, the report highlights how inclusive workplaces, integrated DEI strategies, and transparent governance create resilient, future-ready organisations.

Companies prioritising DEI see measurable gains in innovation,


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the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.