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posted on Aug. 05, 2025 at 9:00 amAug 5, 2025

Deliveroo, FIX chocolate and hrmny turn campaign into nostalgic ‘Time to Mango’

posted on Aug. 05, 2025 at 9:00 amAug 5, 2025

The Deliveroo and FIX campaign was rolled out across Instagram Reels and Stories; TikTok short videos; Facebook video ads; YouTube cutdowns; influencer seeding; and internal emailers for Deliveroo CRM audiences.

Deliveroo FIX Dubai Chocolate Mango Flavour

Food delivery brand Deliveroo and Dubai’s famous FIX dessert chocolatier brand have teamed up with creative agency hrmny for their digital-first ‘Time to Mango’ campaign, led by a hero film conceptualised and produced entirely in-house at hrmny.

The campaign video was developed as part of FIX’s launch of its first-ever fruity chocolate bar: a nostalgic mango and popping candy combination.

Deliveroo’s mandate for the Mango Fix campaign was to launch and drive awareness for the seasonal Mango Fix flavour launch; position Deliveroo as a fun, culturally in-tune brand that owns lighthearted food and beverage moments; and to create thumb-stopping social content that feels entertaining and sh

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Tags:awareness brand love Brand loyalty brand sentiment creative agency cultural traction Deliveroo Deliveroo CRM digital campaign Dubai chocolate Engagement Facebook video ads FIX FIX chocolate FIX Mango bar hrmy Inﬂuencer marketing Instagram Reels Instagram Stories Mango FIX mango flavour popping candy Production House sentiment lift social media social media campaign social virality storytelling TikTok TikTok videos YouTube

the authorAnup Oommen

Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.