As many motorists across the Middle East consider taking to the roads, with national lockdowns being eased or set to be eased in the coming weeks, Continental is providing some important safety tips for motorists looking to ensure their car is in tip-top condition as it returns to action.
The guidance is shared in line with Continental’s Vision Zero strategy, a major road safety project that is targeting zero fatalities, zero injuries and zero accidents on the world’s roads. Using its vast experience in the field of automotive safety, the premium German tyre and technology brand’s ‘Moving Forward’ campaign encourages car owners across the region to take the necessary steps needed for a safe and enjoyable return to the road.
The agency was Performance Communications, with videography by ThinkCloud Advertising.
