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- Agency of the Year
- Appointments
- Brands Focus
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AOTYME2026
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People

PizzaExpress UAE appoints Head of Brand and Marketing

Nada Abisaleh

AOTY 2025: Leo Beirut’s Nada Abisaleh on winning Outstanding Woman in Advertising

Impact

AOTY 2025: Impact BBDO’s Ali Rez on winning Creative Leader of The Year

Tariq Al Sharabi

AOTY 2025: Cicero & Bernay’s Tariq Al Sharabi on winning Head of Agency – PR

Bassel Kakish

AOTY 2025: Publicis Groupe Middle East’s Bassel Kakish on winning Head of Network

Tarek Esper

AOTY 2025: SOCIALEYEZ’s Tarek Esper on winning Head of Agency – Digital

$TBWA\RAAD collected the Best Place to Work in 2025 award from Khaled AlShehhi, Executive Director of Marketing and Communication, UAE Government Media Office (far right).$

AOTY 2025: TBWA\RAAD on winning Best Place to Work in 2025

Hypermedia CEO Philip Matta handed over the 2025 trophy for Independent Media Agency of the Year to the Fusion5 Advertising team.

AOTY 2025: Fusion5 on winning Independent Media Agency of the Year

AOTY 2025: The Hanging House on winning the Independent Creative Agency of the Year

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THE WORK

Sleepzone recall ad

Sleepzone recalls its mattresses to keep Jordan awake for football

Spotify has launched Your Summer Persona in Egypt, a personalised in-app experience that matches listeners to a summer identity

Featured Marketing The WorkJul 23, 2026

Spotify’s ‘Your Summer Persona’ gives Egyptians a personalised summer

Shake Shack AI-powered

Creative Digital Featured Social The WorkJul 23, 2026

Shake Shack turns burger launch into AI-powered shouting challenge

Qiddiya

Brands Creative Featured Insights News The WorkJul 23, 2026

Shantelle Nagarajan

Qiddiya City launches ‘Powered by Play’ brand platform

Saudi a

Advertising Creative Featured Marketing Social Media The WorkJul 21, 2026

Shantelle Nagarajan

Saudi Arabia makes the World Cup’s hydration break a real-time marketing platform

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