Uli Stanke, Managing Director, MCH Global.Uli Stanke, Managing Director, MCH Global has been recognised on Campaign Middle East’s 40 Over 40, which honours leaders who have shaped the regional brand and marketing industry over the past 15 years and more.
This is not a ranking. It is the first edition of an annual platform created to spotlight senior industry figures aged 40 and older. They represent different disciplines and different leadership styles but are all builders of brands and businesses.
These have been recommended as caretakers of client trust and custodians of culture. The 40 over 40 list celebrates the people who have moved the needle – not for a season or for a single campaign cycle, but for several years.
Uli Stanke is the managing director of MCH Global, a leading experiential marketing agency operating across EMEA. A strategic business leader and passionate advocate for the power of live experience, Stanke has spent more than 15 years building impactful brand experiences across Europe and the Middle East. He joined MCH Global in April 2021 as head of growth and has led the agnecy as the managing director since April 2024.
Prior to MCH Global, Stanke held key roles at Geometry MENA, VMLY&R Commerce and Arab Media Group, shaping brand experience strategy at a high level across the region. A founding member of the World Experience Organisation (WXO), Stanke has championed experiential marketing as a measurable, strategic business driver rather than a tactical add-on. Originally from Ireland, he holds a BA degree with First Class Honours and is based in Dubai with his wife and two children.
TOP ACHIEVEMENTS OVER THE PAST 12 MONTHS
Stanke has led MCH Global through a strong period of growth, driving year-on-year increases in revenue and headcount. Strengthening operational processes and internal infrastructure delivered stronger margins alongside that growth.
Stanke also led MCH Global’s entry into Saudi, opening a base in Riyadh for the first time. Throughout, flagship partnerships were not just retained but deepened, with Icons of Porsche and TikTok LIVE Fest standing as proof of continued client confidence in MCH Global across 2025 and 2026.
CLIENT RECOMMENDATION
Hadeel Hmaidi, Marketing Intergrated Campaigns – Lead, TikTok MENAT
Working with Uli and the MCH Global team has been one of the most rewarding partnerships we’ve had.
Uli leads with conviction, and that comes through in the work. MCH Global came in with a clear understanding, delivered to a high standard and made the process easy.
We brought them back for 2026 without hesitation. The quality of what they produce speaks for itself.
