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News

Havas Life as

Havas Life appoints João Camacho as Chief Creative Officer for ME&I

Google launches Lyria 3 for AI custom music tracks in Arabic (beta)

Zee Alwan announced its programming slate for Ramadan 2026, featuring a mix of Egyptian, Levantine and Gulf productions.

Star power and family drama lead Zee Alwan’s Ramadan 2026 line-up

Real Chemistry

Real Chemistry appoints leadership for the Middle East

khamas

Khamas Hospitality appoints Cluster Director of Marketing and PR

Imagination Saudi

Imagination establishes permanent Riyadh HQ, expands Saudi team

Chalhoub Group strengthens partnerships with Altagamma and Walpole in the GCC luxury market.

Chalhoub Group strengthens European luxury partnerships in the GCC

Viu has unveiled its premium offering for Ramadan 2026: a curated slate of 12 Arabic dramas designed to watch this season.

Viu unveils 12 must-watch series for Ramadan 2026

JCRADS & PARTNERS, the Dubai-based boutique PR and marketing agency, has secured two new hospitality client wins.

JCRADS & PARTNERS, secures two hospitality client wins

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THE WORK

DAMAC Emirati

Emirati talents power DAMAC brand film ‘For the Love of Our Nation’

Porsche Cayenne The Black Mambas 1

Advertising Creative Digital Featured Marketing Media Social The Work VideoJun 19, 2026

Porsche MEA, The Romans honour, support The Black Mambas and rhino conservation

L'Oréal Paris used immersive experiences to launch their new product reflecting how Saudi Arabia's consumers are engaging with brands.

Featured Marketing The WorkJun 18, 2026

Why L’Oréal Paris chose experiences over traditional beauty launches in Saudi Arabia

House of Porsche returns with a wellness-led experience rooted in culture, community and local creative collaboration.

Featured Marketing The WorkJun 18, 2026

How House of Porsche evolved into a community platform, attracting 20,000+ guests

The Bukhash Brothers initiative was aimed to strengthen connections between local entrepreneurs, content creators and consumers.

Advertising Social Media The WorkJun 18, 2026

Bukhash Brothers spotlight UAE-grown businesses through creator community initivate

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