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Insights

UAE and KSA consumers become more price sensitive

TECOM to relaunch The Good Store for Ramadan

A platform for creative excellence

The year ahead for the region’s media sector

Pierre Choueiri outlines key challenges for Arab media at Global Media Congress

UAE and KSA consumers find brands‘ sustainability efforts lacking

Disconnect between what consumers want and what brands sell

Where are Middle East consumers going to spend their money?

Ogilvy report reveals influencer marketing dominates B2B

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