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Essays

Digital Essays 2023: building brands in the digital age

Digital Essays 2023: Transformed but authentic

Digital Essays 2023: Why people-first, not programmatic-first, is the key to growth

Digital Essays 2022: Brands go big on retail media – by Gamned! MEA’s Yves-Michel Gabay

Digital Essays 2022: Navigating a cookieless world – by Initiative’s Jennifer Wartabedian

Digital Essays 2022: Connect to convert – by Publicis Groupe’s Rana Zeidan

Digital Essays 2022: Creating powerful images with data-driven insights – by Ad-Lib Digital’s Janira Hernandez

Digital Essays 2022: The metawhat? – by UM’s James Dutton

Digital Essays 2022: Finding your digital North Star – by MediaCom’s Burt Reynolds

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THE WORK

E& Neo Home Plus

e&, Big Kahuna Films and Saatchi & Saatchi unveil AI-crafted campaign

Advertising Creative Digital Editors' Picks Featured Marketing Social Media Special Feature The WorkDec 20, 2024

Behind-the-scenes of the stellar Dubai Sports Season integrated campaign

TallyPrime campaign

Advertising Creative Digital Featured Marketing The WorkDec 20, 2024

Tally Solutions, Great Mountain Picturehouse create ‘Perfectly Simple’ campaign

Al Habtoor Motors Mitsubishi Outlander

Advertising Creative Digital Editors' Picks Featured Marketing Social Media The WorkDec 20, 2024

Mitsubishi Outlander turns into storyteller narrating ‘poetry in motion’ for Eid Al Etihad

Creative Featured The Work Video Video & AudioDec 19, 2024

Riyadh Season drops ‘Obsession’ trailer for Usyk vs Fury rematch

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