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Brands

Sustainability packaging consumers

Sustainability ‘top concern’ for consumers, not for CEOs: report

Argentina FA and Prestige One sign regional sponsor agreement

Sobha Academy

Sobha Realty, Arsenal Women campaign for female education

Volkswagen Middle East hires new Marketing Director

Campaign Breakfast Briefing: Digital ads, AI, search trends dominate discussions

InsuranceMarket.ae wins metro station naming rights for 10 years

Persil 3

Persil integrated campaign celebrates sustainability in fashion

L’Oréal Luxe ME empowers influencers with creator initiative

Women in advertising: The gamechanger girl boss

THE WORK

Aramex x Cinema Akil

“Delivering Incredible Performances” by Aramex

Timberland

Advertising Creative Digital Featured Marketing The WorkJan 3, 2025

Timberland’s marks the Original Yellow Boots’ 50th with ‘Iconic’ campaign

E& Neo Home Plus

Advertising Creative Digital Featured Marketing Social Media The WorkDec 20, 2024

e&, Big Kahuna Films and Saatchi & Saatchi unveil AI-crafted campaign

Advertising Creative Digital Editors' Picks Featured Marketing Social Media Special Feature The WorkDec 20, 2024

Behind-the-scenes of the stellar Dubai Sports Season integrated campaign

TallyPrime campaign

Advertising Creative Digital Featured Marketing The WorkDec 20, 2024

Tally Solutions, Great Mountain Picturehouse create ‘Perfectly Simple’ campaign

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Case Study: Level Shoes Sets CAPI and Sees 19% Improvement in App Measured ROAS

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