Today marks the final day of the Cannes Festival, and as always, it’s the sense of anticipation for what’s next that fuels our industry. Win or lose, true creatives wake up hungry for another shot at glory.
The bar has been raised: a Lion isn’t enough anymore. Now, it’s all about the Grand Prix to cut through the noise. With 28 categories, the festival is a whirlwind of entries, speeches, and events, making it tough to keep up.
My tip? Focus on the Grand Prix winners. They’re the new gold standard. And within that, the Titanium Lions are the pinnacle—where true innovation shines. Here are three standout campaigns vying for Titanium glory today:
DoorDash’s Super Bowl Stunne
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