Cannes Lions is just over two weeks away (June 17–21) and the excitement is already building.
The list of speakers is impressive with Jay Shetty, Deepak Chopra and Queen Latifah among the ‘celebrity speakers’.
Industry heavyweights include David Droga, the founder of Droga5 and global CEO of Accenture Song, while Mike Cessario, founder and CEO of Liquid Death, is sure to draw the crowds given his company’s unique style of advertising.
Campaign Middle East caught up with Cannes Lions regular Khaled Al Shehhi, Executive Director of Marketing and Communication at UAE Government Media Office, to hear his views ahead of Cannes Lions 2024.
What were your takeaways from last year?
Last year’s Cannes Lions 202
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