Campaign’s Brand Faces to Watch 2023 – Shweta Daryani, Assistant Manager – Corporate Communications, GMG
Age: 30
Nominated by Reka Sepsy, Senior Manager – Corporate Communications (Direct line manager to Shweta):
Shweta is currently holding the Assistant Manager – Corporate Communications role at GMG. In her role, she is actively involved in day-to-day communications, strategies’ implementation, and ensuring that all campaigns are executed at the highest standards. She is also key in ensuring that there are seamless synergies between internal and external communications. In her remit, she liaises with various stakeholders, and she has the ability to bridge and balance the communications needs across all. Shweta is a true people person, and she brings passion and dedication to her everyday work.
Career highlights
Accomplished leader in communications and strategy, with a proven track record in global consulting and retail industries. Successful in directing and executing diverse internal/external communications campaigns, PR projects, and marketing strategies. Proactive and skilled in fostering relationships, building networks, and driving collaborations. Areas of expertise encompass corporate communications, employer branding, culture and engagement strategies, partnership management, and campaign development. Read a sample of my writing here: https://bit.ly/454n7PE.
Guiding principles
Embracing the inevitability of change and adjusting accordingly is vital for the long-term success of any brand. As a communications specialist, I cultivate trust, bolster brand reputation, and forge meaningful connections, all of which contribute to the overall achievement of organizational goals.
Side hustle
Art has continuously fascinated me, whether it’s creating paintings, exploring exhibitions, or graphic designing. I earn passive income by selling my art/design on Instagram and Fiverr. I’ve exhibited my work in several Dubai showcases and receive exclusive invites from art galleries for showcases.
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