Campaign’s Brand Faces to Watch 2023 – Monerah AlMousa, Marketing Channels Manager, Tasheel Finance – United Company for Financial Services
Age: 30
Nominated by Yulia Ilyina, Head of Marketing:
Deep understanding of our TA a keen ability to create engaging impactful MKT campaigns. Her efforts have not only increased brand awareness but have also driven measurable growth in customer engagement conversions. Meticulous approach to planning, execution, optimization has been instrumental in achieving Tasheel Finance objectives. establishing clear goals managing resources effectively resulted in seamless campaign implementations surpassing expectations while aligning initiatives with Sales, Product Development Customer Support has led to a holistic approach that enhances the CX.
Career highlights
From International Affairs to Marketing, From Agency side to Brand side. Monerah is a skilled marketing professional with a deep understanding of all details that comes behind creating a successful campaign to elevate both brand and sales. and above all, Monerah has an outstanding understanding of people. both the customer and the team behind it with an ability to foster collaboration and teamwork that aligns the team, data, insights resulting in a seamless production of campaigns on different channels with outstanding results and alignment with commercial goals and brand values.
Guiding principles
inspired by Saudi’s 2023 vision, Monerah believes and embodies the principles of in agility, sustainability and empowerment which is evident in her work internally, externally and also presented in all projects campaigns she leads or is involved in.
Side hustle
Keeping up with latest politics, pescatarian cooking recipes, and organizational and cleaning hacks alongside crime shows
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