Calling entries for Campaign’s TV/Video Guide 2024

Campaign Middle East will be publishing our 8^th annual edition of the TV/Video Guide 2024 on 29^th of April 2024.

This will be one-of-a-kind, all-information-in-one, hands-on guide on all TV Channels and OTT / Streaming Video providers in the region.

Here are some quick pointers about this year’s TV/Video Guide:

Campaign Middle East’s TV/Video Guide 2024 is the perfect handbook for planners at agencies, clients and media looking at setting their television and VOD strategy.  It will be a comprehensive guide to the stations and streaming apps/ platforms available in the GCC and wider MENA region.

Each listing gives readers easy access to top-line information such as ownership, reach, demographics and availability. Enhanced listings carry more in-depth selling points such as viewership, flagship programmes and media rep contact details.

Participation in the Campaign TV/Video Guide 2024 is the best way to stay top-of-mind among planners. The informative directory will sit on agency desks all year as the go-to reference on traditional television and OTT streaming buying.

If you are a television channel or OTT streaming provider that wants to reach out to media agencies and marketing managers, we want to know more about you and you should reach out to us.

The guide will also be a ‘state of the nation’ report at how TV and video is performing and what its prospects are for the year. Industry leaders will be quoted, whilst others will provide in-depth analysis in the form of first-person articles.

Here is the link for last year’s TV/Video Guide 2023 for reference.

The TV channel and OTT listings will also be featured in Campaign’s Online Directory.

As you are aware, Campaign has digitised all its guides and directories, and now each channel will have their own page hosted in the Online Directory where agencies and brands can search for media based on their requirements.  You can search for all the TV Channel listings in the online Directory on campaignme.com/directory and in Type, select TV Channel.

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Please find below the listing partnership options:

Option 1 – Free Listings:

TV Channel information:

1. Name of the channel – please give details of all your channels individually.
2. Ownership / Parent Company:
3. Head office
4. Number of staff
5. Year founded
6. Bio. Includes:

• What country is it based in?
• Language
• What sort of content does it broadcast?
• Which countries does it reach?
• Which satellites, cable services, etc is it available through

Streaming platform information

1. Name of the platform
2. Ownership/parent company
3. City where head office is located
4. Year founded
5. Bio. Includes:

• Subscription costs
• What sort of content does it carry?
• Availability (apps, Apple TV, website, Playstation store, etc.)
• Which countries is it available in?

Cost for 1 listing : FREE.

Please note that there would be minimum 8/10 free channel listings on each page. If exclusivity and added exposure are preferred, please find below the add-on options:

Option 2 – Half Page listings + Annual listing in Campaign Online Directory for each channel:

All the above listings in a Half Page format of the magazine, plus:

6. Extended Bio. Includes:

• (TV) TV Channel Bio (100 words).  (OTT/Streaming) Service description
• (TV) Viewership numbers. (OTT/Streaming) Number of subscribers/users
• (TV) Viewer demographics. (OTT/Streaming) Viewer demographics.
• (TV) Flagship programmes. (OTT/Streaming) Most popular shows.
• (TV) Rate card. (OTT/Streaming) Advertising options and rate card

7. Business details. Includes:

• Media rep (+ contact details)
• Website
• Address
• Contact number

8. TV Station Logo

9 . Leadership panel (pictures and designations of up to 6 top management team)

Option 3 – Full Page listing for each channel:

This Full Page option includes the above Half page Listing + Half page utilized as an Interview with the channels head or a Half Page advert.

Option 4 – Double Page:

This Double Page option is the max impact option that includes a Half page Listing + Half Page Interview + Full page Advert. This option will include the above full page option plus a Full Page advert would be offered on the opposite page.

Option 5 – Front Cover Sponsorship:

This option places you as one of the main sponsors of the Guide with your logo on the Front Cover as a Gold Sponsor. This option also includes the above DPS listing and the annual listing in the Online Directory.

For more details on the costs of the above paid options and to send your free listings, please email [email protected] and [email protected]

The deadline is 12^th April 2024 for providing us the above listing information and we will repeat the same info from last year if we don’t hear back from you by the deadline date.